FirstMove vs Swapcard

A platform that does everything does the room last. FirstMove does the room first, and does nothing else.

The short version

Swapcard runs the programme. FirstMove runs the only part delegates actually remember.

Full event platform

What Swapcard is built for

Running an entire event: agenda, sessions, exhibitors, sponsors, matchmaking and reporting, across in-person, virtual and hybrid formats. Breadth is the proposition.

  • Agenda and session management
  • Exhibitor and sponsor tooling
  • Matchmaking and lead capture
  • Breadth across the whole programme
The Presence Layer

What FirstMove is built for

One layer, done to a standard breadth cannot reach. FirstMove runs the consent-first social protocol inside the venue so the people who paid to be in the room meet each other. That focus is the product.

  • A geofenced VibeZone, on site only
  • Knock, Challenge, Connect
  • Aggregate insight, no individual surveillance
  • Depth in the one layer that decides the event
Side by side

FirstMove and Swapcard, honestly.

A comparison of FirstMove and Swapcard across 6 dimensions.
 FirstMoveThe Presence LayerSwapcardFull event platform
FocusOne layer, built to win itBroad. The room is one module among many
Consent modelNo contact at all until both sides opt inContact is generally possible once you are listed
Attendee experienceNobody is scanned, listed or collectedLead capture is a core exhibitor feature
Data after the eventProfiles and chats end with the eventRetained for organiser and exhibitor follow-up
Physical presenceRequired. That constraint is what makes it workOptional. Virtual and hybrid supported
Venue typesAny gathering, from a trade show floor to a gymConferences and trade shows

Swapcard is described by what it is built for. Feature lists change. The boundary does not.

Switching

Breadth cannot buy depth in the room

FirstMove is deliberately physical and deliberately narrow. There is no agenda module, no exhibitor manager and no virtual stage, because every one of those would pull focus from the layer that decides whether an event is remembered. Run your programme on whatever you like. Run the room on FirstMove.

FirstMove and Swapcard: common questions

Tap a question to expand.

Does FirstMove replace our event platform?

No. FirstMove carries no agenda, session or exhibitor management. It is the social layer, and it runs alongside whatever is delivering your programme.

Can sponsors capture leads through FirstMove?

No, by design. Nobody is scanned, listed or collected. A sponsor has to earn a real conversation, which is worth considerably more than a scanned badge and is why delegates engage with it at all.

Does FirstMove work for virtual or hybrid events?

No. Presence inside a geofence is the entire mechanism. If your attendees are at home they are not in a room, and no presence layer can change that. Choosing the physical world is what makes the in-room experience uncompromised.

Further reading

Event management software compared

How the main platforms differ once you get past the feature grid.

Switch on the room.

Keep the stack you have. Add the layer you do not. We will walk you through what a VibeZone looks like in your venue.

Also in conference networking apps